{"name":"TalkToAds ad skills","author":"Sanskar Tiwari","url":"https://talktoads.com/skills","mcp":"https://talktoads.com/mcp","skills":[{"name":"daily-ads-check","title":"Daily Ads Check","description":"Run a 5-minute morning check on a Meta ad account. Finds ad sets about to end before the offer does, campaigns that say ACTIVE but spent nothing, budgets that are pacing wrong, and ends with exactly one proposed action. Use when the user says \"daily ads check\", \"check my ads\", \"how did my ads do yesterday\" or \"anything wrong with my ads\".","category":"optimize","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/daily-ads-check","skill_md":"https://talktoads.com/skills/daily-ads-check/SKILL.md","zip":"https://talktoads.com/skills/daily-ads-check.zip"},{"name":"real-roas-check","title":"Real ROAS Check","description":"Compare the ROAS Meta reports with the money that actually reached your payment gateway (Razorpay, Stripe, Shopify, PayPal). Splits revenue by campaign using UTMs, finds the gap, and tells you which campaigns really make money. Use when the user asks \"is this ad actually profitable\", \"real ROAS\", \"Meta says X but I made Y\", or before scaling any campaign.","category":"measure","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/real-roas-check","skill_md":"https://talktoads.com/skills/real-roas-check/SKILL.md","zip":"https://talktoads.com/skills/real-roas-check.zip"},{"name":"boost-reel-to-sales","title":"Boost a Reel to Sales","description":"Turn an Instagram reel that is already doing well organically into a paid sales campaign that sends people to a landing page, in one step. Picks the right reel, goal, CTA and budget, creates everything paused, and shows a summary before going live. Use when the user says \"boost this reel\", \"run ads on this reel\", pastes an instagram.com/reel link, or asks which reel to put money behind.","category":"launch","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/boost-reel-to-sales","skill_md":"https://talktoads.com/skills/boost-reel-to-sales/SKILL.md","zip":"https://talktoads.com/skills/boost-reel-to-sales.zip"},{"name":"scale-the-winners","title":"Scale the Winners","description":"Decide which Meta campaigns to scale, by how much, and which to pause, based on real return rather than Meta's ROAS. Moves money from losers to winners in safe 20% steps and sets the next review date. Use when the user asks \"should I increase budget\", \"scale my ads\", \"which ads to pause\", or \"how do I spend more profitably\".","category":"optimize","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/scale-the-winners","skill_md":"https://talktoads.com/skills/scale-the-winners/SKILL.md","zip":"https://talktoads.com/skills/scale-the-winners.zip"},{"name":"creative-fatigue-check","title":"Creative Fatigue Check","description":"Find Meta ads that are wearing out, where the same people see them too often, click-through drops and cost per result climbs, and decide whether to refresh the creative, widen the audience or leave it alone. Use when the user says \"my ads stopped working\", \"CPA is going up\", \"ad fatigue\", or \"when should I change my creative\".","category":"optimize","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/creative-fatigue-check","skill_md":"https://talktoads.com/skills/creative-fatigue-check/SKILL.md","zip":"https://talktoads.com/skills/creative-fatigue-check.zip"},{"name":"three-day-ad-test","title":"Three-Day Ad Test","description":"Set up a clean 3-day Meta ad test that compares formats (reel vs image vs carousel) or angles for one offer, with equal budgets, an end date, UTMs per ad and a decision rule written before launch. Use when the user wants to \"test ads\", \"A/B test creatives\", \"which format works\", or launch something new without burning money.","category":"launch","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/three-day-ad-test","skill_md":"https://talktoads.com/skills/three-day-ad-test/SKILL.md","zip":"https://talktoads.com/skills/three-day-ad-test.zip"},{"name":"audience-builder","title":"Audience Builder","description":"Build Meta ad audiences the way that works in 2026, starting broad and adding interests or lookalikes only when the numbers say so. Checks audience size, suggests interests, builds lookalikes from buyers, and explains the trade-off. Use when the user asks \"who should I target\", \"best interests for my ads\", \"make a lookalike\", or \"my audience is too small\".","category":"launch","platforms":["meta"],"runs_on":"talktoads","page":"https://talktoads.com/skills/audience-builder","skill_md":"https://talktoads.com/skills/audience-builder/SKILL.md","zip":"https://talktoads.com/skills/audience-builder.zip"},{"name":"competitor-ad-library","title":"Competitor Ad Library","description":"Research a competitor's live Meta ads in the Facebook Ad Library using Claude in Chrome. Counts their active ads, finds the ones running longest (the ones making money), and maps their funnel from ad to page to price and upsells. Use when the user says \"spy on competitor ads\", \"what ads is X running\", \"ad library research\", or \"how is X selling\".","category":"research","platforms":["meta"],"runs_on":"chrome","page":"https://talktoads.com/skills/competitor-ad-library","skill_md":"https://talktoads.com/skills/competitor-ad-library/SKILL.md","zip":"https://talktoads.com/skills/competitor-ad-library.zip"},{"name":"google-app-campaign","title":"Google App Campaign","description":"Create a Google Ads App campaign (app installs) for an Android or iOS app using Claude in Chrome, click by click, and stop at the review page for approval. Sets location, language, headlines, descriptions, target cost per install and a budget that follows Google's 50x rule. Use when the user says \"run Google ads for my app\", \"get app installs\", \"Google App campaign\", or \"UAC\".","category":"launch","platforms":["google"],"runs_on":"chrome","page":"https://talktoads.com/skills/google-app-campaign","skill_md":"https://talktoads.com/skills/google-app-campaign/SKILL.md","zip":"https://talktoads.com/skills/google-app-campaign.zip"},{"name":"chatgpt-ads-launcher","title":"ChatGPT Ads Launcher","description":"Set up and judge a ChatGPT Ads campaign in OpenAI's Ads Manager (ads.openai.com) using Claude in Chrome. Covers account setup, context hints instead of keywords, the ad unit, UTMs and the OpenAI pixel, and how to judge it against Meta on real sales. Use when the user says \"run ads on ChatGPT\", \"ChatGPT ads\", \"OpenAI ads\", or \"advertise inside ChatGPT\".","category":"launch","platforms":["chatgpt"],"runs_on":"chrome","page":"https://talktoads.com/skills/chatgpt-ads-launcher","skill_md":"https://talktoads.com/skills/chatgpt-ads-launcher/SKILL.md","zip":"https://talktoads.com/skills/chatgpt-ads-launcher.zip"}]}